Training and Motivating Sales Staff

So often we hear about companies training their sales staff and spending hundreds of thousands of dollars to make sure that they are trained correctly and properly. Then we see that the average salesperson stays at the company less than six months and the training that has been an expensed to teach them goes out the window.

Additionally often companies will spend hundreds of thousands of dollars motivating their staff and hundreds of thousands of dollars motivating their sales team. What is interesting about this is that some of these people are so motivated that they find themselves out searching for another job and thus defeats the purpose.

Worst of all we have seen companies spend hundreds of thousands of dollars training their sales staff and do not spend any money motivating their sales staff or they spend hundreds of thousands of dollars motivating their team and yet never give them the training they need to make sales out in the field.

For a sales team to be effective they need both training and motivating and without this the company should not expect robust sales in future periods. Training and motivating sales staff is something you should consider and they go hand-in-hand. Please think on all of this in 2006.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington